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EV Charging Strategy for Real Estate: Turning Infrastructure into Competitive Advantage

June 3, 2025

In our last post, we looked at how real estate investment trusts (REITs) can earn direct revenue through electric vehicle charging.

With the right partner, a well-deployed EV charging operation can also power up property values through higher-quality tenants, increased occupancy rates, decreased turnover, and a greater net operating income.

Here, we take a closer look at prime locations for EV charging, rounding up the numbers to show where the best opportunities lie across your portfolio.

Boost Business to Attract the Best Commercial Tenants

Strategically-placed charging stations are a major draw for EV-driving customers, clients, and guests, who do about 30% of their charging away from home.

A 2024 California-based study by MIT researchers found that installing just one EV charging station increased spending at nearby business, with the biggest impact on those closest to the charger.

The MIT study also noted that EV charging attracts both local drivers and visitors with higher incomes and that the effect is felt in lower-income areas, as well.

The Takeaway: By filling gaps in the public charging network, you can eliminate charging deserts across diverse communities while improving sales prospects for commercial tenants.

Electrify Workspaces to Stand Out in a Competitive Leasing Market

Employees are increasingly in search of workplaces with strong environmental, social, and governance (ESG) goals.

PwC’s 2024 Global Workforce ESG Preferences Study, for example, found that nearly 69% of employees consider overall environmental policies and practices to be an important factor in choosing an employer.

Companies are aligning with these shifting needs and priorities, with a CBRE Occupier survey finding that over a third of companies prefer offices with EV charging stations.

The Takeaway: Position your portfolio as a cleantech powerhouse that attracts businesses and promotes high employee satisfaction and retention.

Turn Multifamily Properties into Future Proofed Tenant Magnets

The National Multifamily Housing Council (NMHC) in the United States has reported that 83% of EV owners prefer to charge from home, but a majority of multiunit residential buildings (MURBs) fail to provide a sufficient number of chargers — or any chargers at all.

A survey by the nonprofit Pollution Probe found similar challenges for Canadian apartment and condo dwellers, with 42% responding that they rely on public charging for more than half their charging.

Addressing these unmet needs attracts and retains desirable residents, adding significant value to rental units that will only increase over time.

In Metro Vancouver, for example, a Clean Energy Canada survey found that 78% of respondents aged 18 to 44 want to go electric, and about 60% of them live in apartments or condos.

The Takeaway: EV charging gives residential buildings a competitive edge by meeting existing demand, facilitating EV adoption, and getting ahead of a fully electrified future.

Leverage Underutilized Spaces to Add Revenue Streams

Natural Resources Canada estimates that the number of Canadian EVs on the road will reach 21 million by 2040 and will require nearly 670,000 public charging ports.

Spaces that can accommodate a number of vehicles charging at once will be of particular value as widespread electrification is achieved, especially those in close proximity to:

  • Businesses with longer dwell times, including shopping centres, showrooms, restaurants, theatres, theme parks, and galleries
  • Delivery, taxi, and transport fleets
  • Transit hubs, such as highway rest stops, train stations, and airports

EV charging transforms parking lots, vacant properties, and undeveloped land from idle assets into green power zones that create a reliable source of direct revenue through charging fees.

With our zero-risk Charging-as-a-Service model, you can fast-track charging hubs while minimizing costs.

The Takeaway: Electrifying underutilized spaces can turn your portfolio into a key player within local and regional EV charging networks with minimal outlay and risk.

Talk to Hypercharge

Deploying EV charging across a REIT portfolio requires more than hardware — it takes the right strategy, funding alignment, and long-term planning.

Hypercharge delivers tailored EV charging systems that support recurring revenue, increase asset value, and align with the needs of residential and commercial properties across North America.

Schedule a free EV charging consultation with one of our experts to explore how your properties can generate new revenue and stay competitive with future-ready EV charging infrastructure.

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